Are you confused on the difference between MSRP and MAP and trying to figure out which music stores are giving you a good deal? Fretbase has a helpful article explaining some basic guitar buying terms and concepts.
The thing to know about MAP is that this is the minimum price that a retailer can *advertise* a guitar for sale. Retailers are free to sell guitars cheaper than MAP. Many guitar retailers like My Favorite Guitars and Maury’s Music will encourage you to contact them directly for their best price. They do this because they can’t list their lowest price on their website. But they will share it quickly if you call or e-mail them.